If it’s not where your target audience is looking then your message isn’t being shown in the right place. So, where is the right place? The late night news? Morning mobile traffic report? Coffee shop with a Grande and a tablet? Laptop-enabled cyber-shopping? Wherever the right place may be, 9 times out of 10 it’s on some kind of screen.
At Campaign House, we have top drawer expertise in bridging television, digital and mobile media to help Consumer Packaged Goods (CPG) companies build brand equity across multiple screens to drive retail sales and deliver high ROI. We’ll help your brand mutually engage with your audience with a compelling story and ensure that your reach won’t be limited by device or design.
From consumers’ purchase process, to industry trends, to the competitive landscape, Campaign House knows CPG inside and out. We are your CPG home for strategy and creative that’s filled with a family of passionate people who cultivate integration, raise ROI and nurture brands so they grow up to be big and strong. Expect a team who “gets you”, and strategic campaign execution to ensure smart brand interactions so your customers “get you, too.”
We connect consumers to brands in meaningful and enduring ways across TVs, computers, tablets, and mobile phones. We are here to close the gaps in your retail branding efforts without engaging multiple vendors for multiple media needs.
While every consumer segment is different, we have expertise on two of the most important segments: women and millennials. These two groups have tremendous spending power and very unique behaviors that smart brands need to understand and adapt to.
Retail CPG Marketing today demands much more than just a fresh perspective — it requires a whole new mindset. Why? Because consumers want experiences. Social networks and mobile devices are creating ample opportunities to engage, attract, and convert tech-savvy shoppers into loyal brand advocates.
No matter who your target is, consumers today are desirous of being engaged in a two-way conversation with the brands they choose. They want brands to be authentic and transparent and provide solutions that are simple and immediate. How do brands do this? By telling a really great story and inviting listeners to find their place in that story. At Campaign House, we know how to breakthrough the media clutter with just the right brand story and target the right audience, at the right time.
From TV, to digital, to mobile, our strategic and creative solutions for producing fully integrated multi-screen advertising campaigns drive retail sales and deliver a high ROI. There are truly no limits to what we can create, where we can go, how we can do it, and how high we can build your brand.
So, let’s talk shop and start creating the perfect story for your brand.
We have been fortunate enough to produce work for leading brands.